Changes in Media and Collective Human Experience: A Study on Broadcast Media and Shared Attention

Date: January 21, 2025
Reviewed by: Doyo Choi

The Broadcast of Shared Attention and Political Persuasion” (2016) illustrates how human cognitive abilities operate and adapt when interacting with new technologies. Through the concept of shared attention, it explains the mechanisms of collective experiences beyond physical space, offering insights into technology-mediated group dynamics. By analyzing the interaction between evolved cognitive abilities and emerging technologies, the study provides a deeper understanding of collective experiences and their implications for research.